Life FM

Brand Strategy
Visual Identity
Graphic Design
Social Media

Life FM is a community radio station based in Adelaide that focuses on fostering hope and joy. As a catalyst for positivity, it thrives on addressing issues from a perspective of love and humility, aspiring to enrich the community and spark positive change.

Forming a New Look

The bright green colour palette is the highlight of the design, creating a refreshing and clean aesthetic that is both modern and timeless.

These design choices come together to help create an approachable and trustworthy face for the Life FM brand.

Station Transformation

A key factor in the project’s success involved updating all of the station’s touchpoints with the new branding.

This included a wide range of items, from pens and signage to digital assets and booklets. Our goal was to ensure a cohesive brand upgrade throughout the station.